1.4.1 Manage the Marketing Planning Department to develop global go-to-market strategies and marketing campaigns to help drive product awareness and meet business objectives.
1.4.2 Understand markets and respective product positions within served markets. Research competitive products and collect market/industry trends.
1.4.3 Work with regional counterparts to provide clear marketing messages and deliverables that drive the leads-generation and sale of ATEN solutions.
1.4.4 Oversee the production of marketing materials, including solutions guide, successful stories, website rich content, posters, flyers, prints, eNews, and social media; arrange for the effective delivery of those
marketing materials; develop user-friendly product documents and meet the project schedule.
1.5 其它條件:
1.5.1 Minimum of six years experience in product marketing in the IPC or ICT industry
1.5.2 Work independently with excellent project management skills and the ability to set priorities for the team
1.5.3 Excellent communication skills
1.5.4 Sufficient team building and managing capabilities
1.5.5 Highly proficient in spoken and written English and Chinese
行銷企劃部副理